Charles has a passion for not only collecting data, but using it to drive business. Charles has worked heavily in the education and professional services space, training and informing many departments and individuals on the value of Google Analytics and data. In addition Charles has trained individuals in roles such as Director of Marketing, Branding [...]
Ross Perez is the Website Marketing Manager for Tableau Software, a role which encompasses SEO, on-page optimization, analytics and project management. A large part of his role involves using Tableau’s business intelligence software to discover and share insights that help to make the Tableau website more efficient and productive. Previously, Ross was a Product Specialist [...]
Jeff Cram is Chief Strategy Officer and co-founder of ISITE Design, a digital agency and Google Analytics Certified Partner. Jeff helped establish the agency’s analytics and optimization practice and speaks nationally on topics including digital strategy, measurement and technology. Jeff resides in Boston, Massachusetts where he passionately roots for his beloved Boston Red Sox (yes, [...]
Melaine Fuentes is a Sr. Consultant of Analytics and Insights at Cardinal Path, a web analytics, search optimization and marketing consulting firm. Cardinal Path is the largest pure-play digital performance measurement firm in North America, committed to helping clients leverage their web, mobile, social media, email and search initiatives to turn convert visits to value, [...]
Tiffany is a Google Analytics Support Specialist and co-leads the SMB Services Analytics team with Joanna Kim. She is passionate about educating others on how to make the most of Google Analytics’ wealth of information, and to realize all the potential it has. Tiffany gathers her Analytics experience from being both a personal user as [...]
Amanda Bernard has over 8 years of experience in multimedia marketing and advertising including digital marketing and traditional media. Over the course of her career, Amanda honed her craft as the co-owner of a graphic design studio, then as Media Manager at an advertising and PR agency, and next as a Paid Search & SEO [...]
Ryan is the Lead Optimization Strategist at ISITE Design and has been working within the web Analytics world for the last 8 years. Ryan works with clients leading them through ISITEs digital optimization framework. Analytics and optimization can seem daunting task to many organizations, but Ryan’s shepherds clients to effective measurement strategies, which are themselves [...]
Joanna is a Google Analytics Support Specialist and leads the SMB Services Analytics team. Joanna is responsible for ensuring that her team effectively troubleshoots and solves user inquiries on a daily basis. She is passionate about teaching people how Google Analytics can help them gather vital information to increase their return on investment and make [...]
Wade Tibke is the Director of Marketing at Tableau Software – the fastest growing analytics and business intelligence company in the world. Wade is responsible for marketing operations, lead management, and demand generation programs including its CRM systems, websites, and customer database. He has introduced many new marketing technologies to Tableau, including marketing automation and [...]
Jeremy Bieger is the founder and CEO of UberTags, a Tag Management System that helps web and mobile sites gain marketing agility and reduce page load time by effectively managing and deploying 3rd party code snippets known as tags. UberTags was inspired by the pains of managing tagging at American Express, where Jeremy led the [...]
Amit Varshneya is VP, Strategic Services at Demandbase. In this role, he is responsible for Demandbase’s Strategic and Professional Services, providing strategic marketing technology consulting and implementation support necessary for customers to maximize the impact Real-time Identification can have on their marketing results. Amit is a recognized marketing technology thought leader in the B2B space [...]
Jackson Lo is a consultant in the field of Search Engine Optimization (SEO), Local Search and Social Media at Cardinal Path. Over the course of the past year, his involvement in the analytics industry has made him more proficient in identifying actionable insights to help clients understand how their efforts in SEO and Social Media [...]
Jared Vestal leads analytics for BrightTag. In this role, he guides measurement and insights strategy for current clients and manages the future vision of channel, technology and agency partners for analytics. Jared has held both agency and client-side positions including being the measurement lead for three telco brands at Digitas, managing predictive modeling for F100 [...]
E.J. Kalafarski is the Chief Product Officer at Onswipe, a publishing platform for tablet and touch devices that seeks to bring the beauty of print publishing to the scale of the Web. After joining Onswipe in 2011, he developed the first version of Onswipe’s user experience, with the goal of providing dynamic app-like touch experiences [...]
Phil Pearce is a GA technical implementation specialist with PPC & SEO background, Top Contribution on the GA forum, with a specialization in Cookie law, and currently works with ConversionWorks.co.uk near London.
Mr. Pearce is an active member of the DAA’s cookie law special interest group.
After having contributed to the early ’90s Commodore 64, Amiga and x86 demoscene, Zoli started his career in 2000. His first project was engineering what became the most widely used Hungarian internet traffic auditing system Webaudit.hu.
He spent the last 8 years as a freelance SEO for European clients, and he has been [...]
Jason L. Baptiste, is currently the CEO and co-founder of Onswipe, a platform for tablet publishing and advertising. In 2011 Jason was named to Forbes 30 Under 30, Businessweek’s Top 25 Under 25 entrepreneurs, INC. Magazine’s 30 Under 30, and the CEO of one of TIME Inc’s 10 Best Startups. Jason is currently a professional [...]
Dorcas Alexander has conducted multi-day seminars in Google Analytics in major cities across the East Coast. She also works with customers every day over the phone and by webinar, helping them find insights in their analytics data. Dorcas’ experience in web analytics ranges from technical implementation and troubleshooting to reporting and analysis for all types [...]
Steve Mulder is Director of User Experience & Analytics at NPR Digital Services, where he supports NPR stations across the country in online audience growth and engagement. Through his expertise in digital strategy, design, usability, and business intelligence, he delivers products, services, and consulting that help stations become as powerful online as they are on [...]
Jerry Hong is a product manager at Google, and has led product developments in some of Google Analytics’ newer initiatives, including Flow Visualization. He has a passion for pushing the boundaries of analytics and empowering users to analyze their customers to gain powerful, actionable insights with innovative solutions. Prior to joining the Google Analytics team, [...]
Randall Reeves has been working on the field of Research, Analyses and Web analytics for almost 20
years. Currently, Randall leads Global Customer Insights & CRM for Sony Network Entertainment based
in Foster City, CA. He is responsible for driving web analytics implementation, business reporting, CRM
programs and Marketing Research for the [...]
Charles is an entrepreneur at heart and Solutions Director for Blast Advanced Media. He works directly with clients to understand the most important details of their business and how we can best meet their demanding needs. With a background in enterprise level software systems, an understanding of the software lifecycle, and having started and operated [...]
As the founder and President of Blast Advanced Media, Kayden provides leadership and technical oversight to the entire Blast team. Kayden oversees all projects while helping to insure the highest levels of usability, attention to detail, site optimization and maintaining communication with clients to insure that their needs are met on schedule and within budget. [...]
Matthew G. Trifiro is is currently SVP, Marketing at Desk.com (a division of salesforce.com, formerly Assistly). Desk.com is the social help desk for small and medium sized businesses. Prior to Desk.com he was co-founder and CEO of Bixbe and 1000 Markets, Inc. (sold to Bonanza), where he led teams that built simple and [...]
Dan Siroker is founder and CEO of Optimizely, a revolutionary website testing & optimization platform that is tightly integrated with Google Analytics. Prior to founding Optimizely, Dan was Director of Analytics for the 2008 Obama presidential campaign and worked at Google as a Product Manager.
At GAUGE San Francisco 2012 Dan will present [...]
Rachael leads the analytics division at SEER Interactive, a Search Agency based in Philadelphia. Rachael’s work developing tracking recommendations and strategies has always focused on aggressively pursuing the most positive and tangible ROI possible. As a Google Analytics Qualified Individual and consummate educator, Rachael has been named by Google as one of a [...]
Beat the Back Button: How to Optimize for Engagement
former Product Manager, Google
former Director of Analytics, 2008 Obama Campaign
current Founder and CEO, Optimizely
How do you use Google Analytics and other tools to reduce bounce rates, improve engagement (time on site, visits per visitors, [...]
Take advantage of Super Early Bird Savings! GAUGE, March 8-9, 2012 is taking place in San Francisco and Super Early Bird pricing ends this Friday – save between $200-$300 off one day or 2 days passes. Register Now!
Sam Briesemeister is Sr Systems Engineer for Analytics Pros, the architect behind Urchin Hosted and Analytics Engine, and technical consultant for advanced Google Analytics integrations. He holds a Bachelor of Science degree in Information Systems, and has been developing software – particularly web applications – since 1999.
In his spare time, Sam enjoys learning [...]
Nick is a senior account manager and web analyst at Cardinal Path with an extensive background in deploying and leveraging Google Analytics to improve the performance of online marketing campaigns. He brings a passion for data analysis and advanced web analytics techniques to help marketers continually monitor and improve their results.
Nick has instructed [...]
Keynote – Web Analytics: “Data to Decisions”
Today all leading organizations are rapidly gaining power by leveraging information to gain [...]
Piyanka is a thought leader in analytics, speaking regularly at conferences and consistently being recognized as the “Best Speaker” in Business and Analytics conferences such as Predictive Analytics World, Integrated Business Planning and Business Performance Conference.
Piyanka’s passion lies in transforming organizations by empowering business professionals; teaching professionals how to make informed trade-offs and decisions [...]
Stéphane Hamel is a leading voice for online analytics – over twenty years of experience defining optimal and realistic solutions & strategies for his clients.
Frequent speaker, involved in several educational, research & development activities, Stéphane has made significant contributions to the growth of the web analytics industry.
Stéphane owns a MBA specializing in eBusiness [...]
Today we confirmed the addition of an exciting new speaker and session to GAUGE. Phil Mui, Group Product Manager for Google Analytics (translation: he’s the guy in charge of the product!) will be in attendance at Gauge and delivering a presentation titled “What’s New with Google Analytics” following Justin Cutroni’s keynote address on [...]
Phil Mui is the Group Product Manager (lead PM) for Google Analytics, and has been leading the product development of Google Analytics since its early days. He has a Ph.D. (EECS) from MIT and a Masters (Management) from Oxford University where he was a Marshall Scholar. Prior to Google, Phil was a bioinformatics researcher in Stanford University. [...]
As one of the founding members of Cardinal Path, Dave’s passion for all things technological has led him to forge a successful career in internet software development.
A combination of education and 10 years of technical experience have allowed Dave to oversee the design of efficient and cost-effective solutions for our clients, while establishing lasting [...]
John has been actively creating his own destiny in the world of business for over a decade. From his early entrepreneurial days as a student, through his rapid rise from Junior Currency Trader to Treasury Manager with Canada’s largest foreign exchange brokerage firm, John has never been one to accept the status quo. Always in [...]
Justin Cutroni is Google’s Analytics Advocate. As a respected leader in the web analytics industry, he helps organizations integrate web analytics into their decision making processes. Justin commonly interacts with senior level management to drive the strategic use of web data and collaborates with marketing and IT teams to develop implementation plans and processes needed [...]
Alex Langshur is a co-founder and Senior Partner of Cardinal Path, a web analytics, search optimization and marketing consulting firm. Cardinal Path is the largest pure-play digital performance measurement firm in North America, committed to helping clients leverage their web, mobile, social media, email and search initiatives to turn convert visits to value, and prospects into [...]
We can’t end a day of great learning without some time to kick back and enjoy food and drink. Following the close of the User Conference day GAUGE will host a reception. During this time the Analytics Helpdesk will re-open for those lingering questions. End your day with making new friends and get ready for [...]
We’ll be ending the User Conference day (well, not ending entirely as the reception will follow) with a Q&A session with the Google Analytics team. Come prepared to ask your most burning question of the people behind the product. With a panel including Nick Mihailovski (co-host of web analytics TV on the
After breakfast during check-in GAUGE will kick-off with our User Conference Keynote, presented by Justin Cutroni of Webshare. Justin is a veteran of the Google Analytics space, a respected blogger and author of multiple books on Google Analytics.
Share your lunch. Well, not the food, but the time for it. Don’t go offsite for lunch as it will be provided for attendees of GAUGE. Tables throughout the lunch area will have various topics assigned to them – interested in talking about SEO and Google Analytics? Sit at the SEO table. If you’ve been [...]
During breaks on the User Conference day of GAUGE a helpdesk will be open for attendees to interact with Google Analytics experts and get direct assistance with question, issues, etc… The Helpdesk will be equipped with a dozen or so stations, providing ample space for attendees to seek and give Google Analytics help to each other.
Corey is a consultant and speaker in the field of search engine and online marketing, and is a regular instructor of web analytics, pay per click management, and other Internet marketing courses and webinars.
Corey holds a degree in Electrical and Computer Engineering from the University of Illinois and has been involved in Internet related [...]
David is a principal consultant, author, instructor and regular speaker, and one of the founding partners of WebShare. As a consultant, David has advised and worked with companies and organizations across North and Central America in web design, technology selection and deployment, web logistics, analytics and business intelligence, statistical analysis, and online marketing. David is [...]
Feras Alhlou is the Principal Consultant and Co-founder of E-Nor, Inc. His drive and passion for improving clients’ ROI led to the creation of E-Nor in 2003. Since its inception, the company’s focus has been creating and implementing digital analytics and marketing optimization strategies for E-Nor’s diverse client base, including Fortune 500 companies. Feras’s [...]
Nick Mihailovski is a Sr. Developer Programs Engineer at Google and oversees Developer Relations for Google Analytics. He has a passion for bridging the gap between business requirements and technical capabilities and works with F500 clients to develop innovative measurement solutions.
Nick has worked in the Web Analytics industry for over 6 years. He started his [...]
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Past Presenting Partners